Cost to replace a interior repaint (single room) in a short-term rental
$250–$700 typical range. 5-year lifespan under STR conditions.
What you actually pay to repaint a single room
Honest range: $250-700 per room. DIY (paint + supplies only): $80-150. Pro repaint (1 contractor, 1 day): $250-550. Premium pro (2 coats, full prep, baseboard touch): $500-700.
A standard bedroom (10x12, 8 ft ceilings, ~430 sq ft of wall): $300-450 pro. A larger living room (15x18, ~580 sq ft of wall): $450-700 pro.
DIY vs pro — the real breakpoint
A single room repaint is the most DIY-able STR project. One person, one day, $80-130 in materials. The bar to clear: cutting in clean lines at the ceiling and not leaving roller-mark texture.
DIY when:
- Single room
- Same color as existing (no color shift = no second coat)
- You have a 4-6 hour calendar window
- You’ve painted before
Pro when:
- 3+ rooms at once (labor efficiency)
- Color change (requires 2 coats + primer)
- High ceilings or vaulted (ladder work)
- Texture-matching needed (orange peel, knockdown)
A single room takes a pro 4-6 hours including drying. DIY takes 6-10 hours your first time.
Paint quality for STR
This is where operators try to save and lose. Buy contractor-grade or better. Never buy “value” line paint in an STR.
Skip: Behr Marquee at hardware stores (consumer-grade), Glidden, Valspar Signature. These touch up poorly, fade, and need recoating every 2-3 yr in STR conditions.
Default: Sherwin-Williams ProMar 200 ($45-55/gal). Pro-grade, scrub-rated, covers in 2 coats, touches up cleanly for 5+ yr.
Premium: Sherwin-Williams Duration Home or Benjamin Moore Aura ($65-85/gal). Highest scrubbability. Re-paintable in spots that get hand traffic (around switches, doorways) without flashing.
The cost delta is $20-30 over the room. The maintenance delta over 5 years is $300-500 in avoided full repaints.
Color choice that lowers STR maintenance
Save your white walls for the listing photos and your patience for everything else.
Best STR colors (hide wear):
- Soft warm whites (Sherwin-Williams Alabaster SW 7008, Benjamin Moore White Dove)
- Greige neutrals (Agreeable Gray, Edgecomb Gray)
- Mid-tone grays (Repose Gray)
Worst STR colors (show wear):
- Pure stark whites (any scuff is dramatic)
- Deep colors / accent walls (touch-up flashing is visible)
- Flat finish on hand-traffic walls (impossible to clean)
Sheen rule:
- Ceilings: flat
- Bedrooms / dining: eggshell
- Living rooms / hallways: satin
- Kitchens / bathrooms: semi-gloss
- Trim: semi-gloss or gloss
What to actually buy
Default paint: Sherwin-Williams ProMar 200 eggshell in Agreeable Gray (SW 7029) (~$48/gal). 1 gallon covers ~350 sq ft, 1 coat — a standard bedroom needs 2 gallons for 2 coats.
Roller + cover: Wooster Pro-Doo-Z 3/8” nap microfiber (~$18). Lay-down without splattering. Cheap rollers leave texture.
Brush: Purdy XL Glide 2.5” angled sash ($18). The cut-in brush that defines DIY paint quality.
Drop cloth + tape: $25 total. FrogTape Multi-Surface, canvas drop cloths.
Avoid: plastic drop cloths (slip hazard, holes), foam rollers (orange-peel texture), value-line paint at any tier.
Installation realities
DIY single room workflow:
- Hour 1: Mask, drop cloths, cut in around ceilings + trim
- Hour 2: First coat roll
- Hour 3-4: Drying break
- Hour 5: Second coat
- Hour 6-7: Drying + tape pull + cleanup
Pro single room: 4-6 hours total. Often done between turnover bookings (8am-2pm window).
Lifespan math
| Tier | Residential repaint cycle | STR repaint cycle |
|---|---|---|
| Builder-grade flat | 5-7 yr | 2-3 yr |
| Mid (ProMar 200) | 8-10 yr | 4-5 yr |
| Premium (Duration / Aura) | 12-15 yr | 6-8 yr |
Signs it’s time
- Scuff marks that no longer wipe off
- Visible color fade from sun exposure
- Multiple drywall patches with mismatched paint
- Color is dated or doesn’t match listing photos
- Touch-ups are visibly different from surrounding wall
Related tools
FAQ
How much does it cost to replace a interior repaint (single room) in a rental?
Typical range $250–$700 depending on brand and quality tier.
How long does a interior repaint (single room) last in a short-term rental?
~5 years under high-turnover use; expect the lower end if you host more than 200 guest-nights a year.
Which brands hold up best in STR conditions?
Operators we trust use Sherwin-Williams ProMar 200, Behr Premium Plus.
Last verified 2026-05-08.